2023 · Overseas Sales / Exhibition
Exhibition BD
Supported international customer acquisition and business communication during exhibitions.
Role · International Business Development
Challenge
Exhibition traffic is high-intensity and cross-cultural — without structure, promising conversations disappear after the booth closes.
Solution
Hosted international clients, supported exhibitor sales conversations, and managed communication across cultural contexts.
Result
Strengthened on-site customer acquisition and created clearer follow-up pathways from exhibition interactions.
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